Friends watching football

Use AAA Discounts & Rewards to Save on the BIG GAME

February 1st, 2023 | AAA Discounts & Rewards

Super Bowl Sunday may not be a federally recognized holiday, but that doesn’t mean football fans across the nation don’t go all out with their celebrations. In fact, in 2018, one Michigan-based plastic surgeon spent $20,000 on Super Bowl celebrations, treating his 250+ guests to lobster, cabernet and live music, all of which they could enjoy while taking in the game on one of his 14 big-screen televisions.

Of course, the average American does not spend nearly that much on Super Bowl Sunday. However, national spending is in the billions each year. According to the National Retail Federation, much of that money goes toward food, beverages, accessories, TVs, decorations and team apparel. Whatever you plan to spend your money on, make it work harder for you by using your AAA membership wherever you shop.

Gear Up
If your team makes it all the way to the Super Bowl, you need to commemorate the occasion by investing in quality team apparel from leading sports attire distributors. We get it though — the cost of jerseys, hats, socks and other items can quickly add up and eat into your game-day budget. Justify your spending by finding a participating AAA partner on

Travel Smart
Whether you plan to watch the big game at a local bar and grill or to travel to the location of the event, planning ahead can help you save money and stay safe. Find exclusive discounts on airport parking, car rental, hotel stays, dining and more. If you’re hosting a party at your home, make sure no one drinks and drives.  Find a sober/safe ride location in your area and keep the number handy.

Enjoy the Experience
Football fan or not, it’s hard not to get into the game-day spirit along with the rest of the nation. To take your viewing experience to the next level, make the time now to invest in a brand-new, high-quality flat-screen television. Want surround sound? Shop deals with our electronics and home goods partners to create an experience for all your friends and neighbors.

If you decide to go big t and travel to the game, make the most of your trip. Purchase tickets to nearby attractions through to receive up to 40% off. Depending on where the Super Bowl is held this year, that 30% off can amount to massive savings.

Football fans may not purchase gifts or lavish dinners on Super Bowl Sunday, but that doesn’t mean they don’t shell out a good amount of money on festivities. If you go all out, regardless of who’s playing, stretch your dollars with help from AAA. If you’re not a AAA member, what are you waiting for?  Check out our discounts to see why it pays to become one.